[{"@context":"http:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/dreamtheatre.co\/toy-story-mattel-buys-hit-the-home-of-bob-the-builder-thomas-the-tank-engine-barney-etc\/#BlogPosting","mainEntityOfPage":"https:\/\/dreamtheatre.co\/toy-story-mattel-buys-hit-the-home-of-bob-the-builder-thomas-the-tank-engine-barney-etc\/","headline":"Toy Story- Mattel buys Hit- the home of Bob the builder, Thomas the tank engine, Barney etc!","name":"Toy Story- Mattel buys Hit- the home of Bob the builder, Thomas the tank engine, Barney etc!","description":"Wow! The large toy companies are blurring the lines between toy and content!\u00a0Mattel has bought out Hit Entertainment -the much loved home for Thomas the tank engine, Bob the builder, Barney etc. This is the second toy company that has shown serious effort at forging ties with content and broadcasters. First, Hasbro tied up with …