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Promotional Licensing

Dec 3, 2014

1 min read

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Promotional licensing is a fast catching trend in the industry. It’s a marketing agreement between a manufacturer and a celebrity to use his or her image in promoting a product.

Here’s a buy and get free promo of SM Foods snacks Peppy and Cheese balls through a licensing agreement with Warner Bros. characters Tom and Jerry. With this tie-up with SM Foods Peppy and Cheese balls, kids can make these characters Tom and Jerry a part of their lives at consumer-friendly price point of Rs. 10 and Rs. 5

Buy a cheese balls/peppy snack pack and get tom and jerry tattoo for free.


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#FMCGproducts #India #promotionallicensing #TomandJerry

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