Head Office
701, 7th Floor, Ramee Emerald II, Linking Road,Santa Cruz West,Mumbai, 400054
© DreamTheatre Pvt. Ltd. All Rights Reserved.
Contact
+91-98-20-612-4158
Smiley x ONLY
Dream Theatre brought together global fashion brand Smiley and the Best Seller Group to bring out a new apparel range exclusively in Best Seller’s Only stores throughout India for the first time. And as a testimony to the brand's popularity, the merchandise sold out in a record time of 18 days!
FAQ's
What is Brand Licensing?
Brand Licensing is like a lease agreement. It involves an Intellectual Property, Property Owner – The Licensor, Property Leaser – the licensee who obtains the license to use the property. This contract is signed for a specified time & a specified fee
What are the types of Brand Licensing?
Entertainment Licensing, Corporate Licensing, Celebrity Licensing, Art Licensing, Sports Licensing, Collegiate Licensing
What are the Benefits of Licensing?
Help re-invent or re-position the brand, Helps to enhance the value of the product via positive attribute, Helps extend fan base of a brand, Aids re-enforce brand equity and authenticity among core consumers.