Sanrio, the global lifestyle brand renowned for Hello Kitty, has teamed up with SOEZI, a leading nail solutions brand, to launch a...

Mondelez India, the maker of the renowned cookie, Oreo, has launched a limited-edition Pokémon range, blending the magic of Oreo with the...

Kawaii, meaning “cute” and “adorable” in Japanese is a fashion trend that began in the 1970s in Japan and is a whimsical and expressive...

Licensing and merchandising agency Dream Theatre India has announced a strategic partnership with Cabbage & Tyler, an edutainment brand...

October 2024 was a Hello Kitty love fest in India with a very special collaboration with the fashion label péro!  It was the perfect...

Swiggy Instamart, a leading quick commerce platform in India, has introduced Hello Kitty and Friends merchandise, marking the brand’s...

Dream Theatre has successfully orchestrated a delightful collaboration between Sanrio's Hello Kitty and Indian designer Aneeth Arora's...

Bonkers Corner has unveiled a new collaboration with Hello Kitty , one of the most iconic Japanese brands from the Sanrio family, to...

As Hello Kitty celebrates her 50th anniversary, the beloved Sanrio character is gearing up for a significant expansion in India....

Dream Theatre, India’s premier brand management and licensing representation company, has secured the rights for the Maradona Consumer...

Dream Theatre is delighted to  facilitate a new partnership between the Tech-driven music distributor, Orchard and the leading Children’s...

The Comic-Con happened in Bombay with great fanfare and people thronged in greater numbers than last year. The central takeout of this...

Guess who finds Pokemon really cool?! And Ed Sheeran loves Pokemon so much that he has written a Pokemon-themed song “Celestial”, which...

Pokemon is not just for kids and we at Dream Theatre are super stoked to bring the Celio X Pokemon collection to stores in India! A...

Here is our latest drop only @ ONLY by Bestseller. Fashionably youth and available at X stores across India. Hello Kitty is a “ design...

Trainers, The time has come for light to overcome the dark with the much-anticipated debut of Dedenne, the Antenna Pokémon. This...

VOOT Kids has reached an agreement with Dream Theatre’s syndication team for their top-represented franchise Pokemon. This is a volume...

Click here for the AMS 2021 – Live master session Jiggy George Screenwriter Meg LeFauve, Music composer Vidjay Beerepoot, Licensing and...

Source: WARC Licensing offers Indian brands many opportunities but Dream Theatre’s Jiggy George says it is ignored by leadership teams...

Walk into the food aisle in Indian retail or online, and you now see a range of snack food options. The Indian snacking food industry is...