LIVERPOOL FOOTBALL CLUB NETS REPS IN INDIA

Dream Theatre, a brand management and licensing agency in India, will run the licensing business of Liverpool Football Club in India and South Asia covering Pakistan, Afghanistan, Nepal, Bangladesh, Bhutan, Sri Lanka, and the Maldives.

Liverpool Football Club will give fans in India access to a licensed range of products across categories like apparel, sporting goods, apparel accessories, gifts and novelties, eyewear and more.

Dream Theatre will partner with world-class licensees to launch and grow a comprehensive line of products and services. The licensed LFC merchandise will be available at leading chain stores, standalone outlets and on e-commerce portals

https://www.licenseglobal.com/agency-appointments/liverpool-football-club-nets-reps-india

Dream Theatre in licensing, merchandising pact with Liverpool Club for India, S Asia

Brand management and licensing firm Dream Theatre has bagged the rights to develop the licensing business of Liverpool Football Club in India and South Asia.

Jiggy George, Founder & CEO, Dream Theatre, said that the Liverpool Football Club has a passionate fan base in India and South Asia. “We will forge long-term partnerships with licensees and retailers to offer authentic licensed products to fans,” he added.

Besides India, the company has also got the mandate to develop the club’s licensing business in Bangladesh, Bhutan, Sri Lanka, Maldives, Nepal, Afghanistan, and Pakistan.

“At Dream Theatre, we have three key verticals — entertainment, sports, and lifestyle. With the growth in the Indian market, the sports vertical has become a significant part of the business. We are thrilled to add Liverpool Football Club to our portfolio and are aiming for a 25 percent increase in our sports portfolio,” he added.

Main focus

The company plans to launch a range of licensed products in various categories such as apparel, sporting goods, and accessories.

George said, “Our main focus will be apparel and we will work with solid partners who have the wherewithal across product, distribution, and marketing. We will also look at other lifestyle-related categories of footwear, innerwear, bags, personal-care and sporting goods. But our core proposition will be built around a strong apparel portfolio.”

The licensed Liverpool merchandise will be available at leading retail stores and on e-commerce portals.

Dream Theatre represents various brands such as the Smiley Company, Sanrio, Real Madrid, The Pokémon Company and Rovio for licensing and merchandising in India and South Asia.

https://www.thehindubusinessline.com/news/dream-theatre-in-licensing-andmerchandising-pact-agreementwith-liverpool-club-for-india-s-asia/article29253477.ece

Dream Theatre is thrilled to welcome the worlds most downloaded endless runner game: SUBWAY SURFERS

Dream Theatre is thrilled to welcome the worlds most downloaded endless runner game: SUBWAY SURFERS to our entertainment vertical.

India is the biggest market for the brand ( 262 million downloads to date!!)

Contact us for brand licensing extensions to this lifestyle brand that has a unique design aesthetic!

Candy Crush coming soon to a TV screen near you!

Contestants can win up to $100,000 on the mobile game adaptation hosted by Mario Lopez

A game show adaptation of Candy Crush, the smash hit mobile game, is coming to CBS this summer and we can’t wait for it to come to India!

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Hosted by Mario Lopez, the hour-long show will feature four teams competing against each other in a massive arena. In an attempt to win up to $100,000, contestants will swing, slide, and swipe to match candies and defeat obstacles, which includes scaling a giant virtual game board.

On average, the King mobile game and its sister title, Candy Crush Soda Saga, are played 18 billion rounds per month worldwide. The series is produced by Pulse Creative in association with Lionsgate, King Ltd., and CBS Television Studios.

Candy Crush premieres Sunday, July 9 at 9 p.m. ET on CBS.

Courtesy http://ew.com/tv/2017/05/09/candy-crush-game-show-first-look/

 

Dream Theatre bags licensing deal for Candy Crush in India

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Now, India’s love of Candy Crush Saga will be just as sweet and a little more chic! Dream Theatre Pvt. Ltd., one of the pioneering brand management and licensing agencies in India, has secured licensing and merchandising rights for Candy Crush Saga in India, the cross-platform game created by King Digital Entertainment, a leading interactive entertainment company for the mobile world.
Candy Crush Saga is a match three-puzzle game that was launched in 2012 for Facebook, and later as a mobile app for smart phones. While it has remained one of the top grossing games in the chart, it’s recently launched sister title Candy Crush Sage is also hugely popular. Together, they draw around 91 million players every day*. In order to leverage it’s unmatched following, Dream Theatre will help King to build its licensing programme for the emerging market of South Asia. It will build a varied portfolio of designer apparel, accessories, handbags, shoes and home furnishings.

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Dream Theatre is collaborating with and seeking licensees across categories like young adult apparel, gadget accessories, fashion accessories, candy, gifts & novelties. The products will be rolled out in 2015.

*Daily Active Users of Candy Crush Franchise (Candy Crush Saga and Candy Crush Soda Saga combined) as of Q4 2014.

Angry Birds at Kids-o-fest! Yet another hit with kids and youth!

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Angry Birds at Siliguri!
Angry Birds is always the star attraction at events encouraging footfalls and giving everyone an opportunity to experience the brand up-close.

Since Angry Birds inception in December 2009, the game has garnered 2.5 billion downloads globally. One of the most downloaded games of all time, Angry Birds is now coming to life at the Kids-o-fest, East India’s first and biggest kids and Inter School Festival. The fest connects business and brands with school, kids and family.

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Kids-o-fest was a four-day event organized by Shri Ram Centennial School and Savin Kingdom, commenced from December 18th to 1st. The fest was held at Savin Kingdom in Dagapur where an inter-school fest called ‘Blitzkrieg 2014’ was also held. Students from more than 200 schools in and around Siliguri had come participate in the event.

“Angry Birds is the first class example of how popularity of digital properties and games is transcending demographics and geographies. We are delighted to bring both these superbly popular properties to their fans in Siliguri to engage with and enjoy”, said Jiggy George founder and CEO of Dream Theatre, an entertainment, sports, fashion licensing and brand management firm.

Dream Theatre, which has licensing rights for Angry Birds, has launched products across 14 categories, including toys, board games, apparel and stationery.
Angry Birds’ branded products are now available across 1,500 stores besides multiple online platforms.

Outfit7 partners with Dream Theatre for licensing in India

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Outfit7 Ltd and Dream Theatre Pvt Ltd announced their partnership for taking Talking Tom and Friends to greater heights and to have access to licensed merchandise in India.

Talking Tom and Friends has seen enormous success in its four-year lifecycle, having extended from a series of apps to a global entertainment franchise. The first “Talking Tom” app was launched four years ago and the franchise has grown exponentially since. Outfit7 recently announced that the apps have been downloaded over 2 billion times.

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With this partnership, Dream Theatre Pvt. Ltd. has added another digital powerhouse brand to their existing success in this space. Dream Theatre will have deals spanning across multiple categories including apparel, sleepwear, kids wear, accessories, back to school, bags, games and puzzles in India. The licensed merchandise will be available at leading retail chain stores, department stores and standalone outlets, along with popular e-commerce portals.

Samo Login, Co-Founder and CEO of Outfit7 Ltd, said, “This is an exciting time for the Talking Tom and Friends franchise, with a movie and a new 3D CGI animated series on the way, not to mention the recent 2 billion downloads milestone. We are looking forward to working with Dream Theatre to bring Talking Tom and Friends licensed merchandise to our fans in India.”

“We are very excited to be working with Outfit7’s brand Talking Tom and Friends and look forward to leveraging its popularity in India via quality merchandise”, said Jiggy George, Founder and CEO of Dream Theatre Pvt. Ltd.

We’re on Boards: Dream Theatre is now on Pinterest.

Wherever your interests and your curiosity might take you, from merchandise to brands, Pinterest has become a go-to source for sharing inspiration.

The idea of swapping images of merchandised products, movie characters, some of your favourite brands to something which is right up to our alley, so if you didn’t already know: Dream Theatre is now on Pinterest. And we really want to pin with you.

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It’s the perfect community to engage in some visual merchandise of the brands we represent, so you’ll see some of the cool things that go on the retail shelf and you’ll also see a lot about the brands we represent.

Our boards are about the products of our licensees and the brands Dream Theatre represents. Plus there’s more to come — we’ll be adding more boards to it.

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You’ll notice “Pin It” buttons so if you like any of them, you can quickly and easily pin it to one of your own favorite boards.

We can’t wait to see what resonates with you, so we can give you more of the images and ideas that matter most to you.

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